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From MTV Canada

Prada Marfa, Texas

To say I am behind on the times with this one is an understatement since it was created in 2005 but it came to my attention while watching the amazing new series Artland USA that has just premiered on the Ovation channel.
The series shot in HD is an extended road movie which takes the viewer across the United States featuring the best Art and Architecture to be found along the way with a few bits of bizarre Americana thrown in.






Anyway today's episode featured the Prada Marfa Sculpture located on a desolate stretch of Highway 90, 40 Kilometres outside the small town of Marfa with a population of 2,400.





The permanent installation by the Berlin artists Michael Elmgreen and Ingar Dragset is meant to look like a Prada store, with minimalist white stucco walls and a window display housing real Prada shoes and handbags from the fall collection. But there is no working door.
Miuccia Prada had given the artists the permission to use her trademark for the work. She also picked out the shoes.








This is such a great sculpture, Among the different interpretations that come from the work It gives an interesting statement as a Mirage of the modern day consumer, fuck food and water when you can be well heeled, It will only make you fat anyway!